Work
iOS
·
2025
Panda Wonderland
Panda Wonderland is a casual tile-matching puzzle game where players tap and match adorable animal tiles to clear boards across multiple game modes. The project involved designing a complete UI system, from home screens and gameplay HUD to leaderboards, shop, daily tasks, and monetization flows.
Role
UX Designer
Live
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Icovela
Problem
The game team did not have a UX designer. Engineers built the interface using purchased assets, resulting in an inconsistent visual style and a layout that lacked clear structure.
Outcome
User session duration increased by 86%
The app received 5 five-star ratings on the App Store, including 1 positive review for the UX design.
Product Overview
Design Process
Opportunity
Improve the game’s visual appeal and usability while keeping its original style and reusing existing assets. Create a consistent design system to support future updates.
How Might We
How might we make the game more visually appealing and easier to understand while preserving its original style?
Define the Product
Keep the original game style
Reuse all purchased assets and use AI tools to create custom assets that make the visuals more appealing.
Make the game easy to understand and use
Provide clear tutorials and feedback to help players understand each step.
Build a reusable design system
Define consistent colors, button sizes, and typography to make future design and development faster and keep the visuals consistent.
Test & Feedback
Received positive feedbacks
The app received 5 five-star ratings on the App Store, including 1 review that praised the UX design.
Home Page
Before
The layout was cluttered, with inconsistent visual styles and no clear visual hierarchy.
After
A consistent visual style and more organized layout created a clear visual hierarchy.
Game Page
Before
The background was cluttered, there was no tutorial, and item functions were unclear.
After
The visuals were more consistent, tutorials and guidance helped new players get started, and information was easier to understand.
Outcome
Received 5 five-star ratings, 1 positive review for the UX design
User session duration